Discover the world of Employer Branding. As the global leader in employer attractiveness research and insights, Universum delivers a full range of services to empower employers to better attract, recruit and retain talent.


What Draws Candidates to the World’s Most Attractive Employers?

What Draws Candidates to the World’s Most Attractive Employers?

Posted by on May 17, 2017 in Recruiting Trends

When we hear World’s Most Attractive Employers (WMAE), we immediately think of the big names in tech and finance with brand equity and an affinity to say all the right […]

Universum Ranks World’s Most Attractive Employers 2017 Available June 21st Exclusively at CNNMoney

Universum Ranks World’s Most Attractive Employers 2017 Available June 21st Exclusively at CNNMoney

Posted by on May 11, 2017 in Article

Stockholm— May 11, 2017 — For the fifth consecutive year Universum will partner with CNNMoney to publish their annual ranking of the World’s Most Attractive Employers. Last year more than 265,000 […]

Employer Branding for Dummies Available Now

Employer Branding for Dummies Available Now

Posted by on May 9, 2017 in Article

Universum and Dummies®, the world’s bestselling reference series and a Wiley brand, have released Employer Branding for Dummies, a brand new book dedicated to giving employers actionable advice and expert insights to […]

Why Making Strategic Investments in Employer Branding is a Must

Why Making Strategic Investments in Employer Branding is a Must

Posted by on May 8, 2017 in Employment

Employer branding is everywhere right now, but why is it such a big trend? Why are so many companies focusing on creating a brand, or even forming a better one? […]

Four Recommendations for Attracting Business & STEM Talent to the FMCG Industry

Four Recommendations for Attracting Business & STEM Talent to the FMCG Industry

Posted by on May 4, 2017 in Article

As with all industries, FMCG has to adapt to the demands of millennial talent. Flexible working, instant feedback loops, having more of say in the decision-making process and the sense […]

Once Again Universum Surpasses the One Million Mark

Once Again Universum Surpasses the One Million Mark

Posted by on May 2, 2017 in Article, Press Releases

Gathering invaluable insights on what talent want from Employers and their careers Surveying students at the top universities across the world for over two decades, today Universum celebrates another landmark […]

What do Graduates Look for in an Employer?

What do Graduates Look for in an Employer?

Posted by on May 1, 2017 in Recruiting Trends

That amazing time of year is finally upon us – graduation. Every year, hundreds if not thousands of hopeful students walk across the stage and dream of creating a fantastic […]

Universum Releases 2017 U.S. Talent Survey Data

Universum Releases 2017 U.S. Talent Survey Data

Posted by on Apr 27, 2017 in Article, Press Releases, Rankings

  Survey results reveal views on career and employer preferences from 81,102 students in the U.S. from 359 universities and 170 different areas of study. New York, NY — April […]

Universum and Link Humans Release FMCG Industry Report: No More Business as Usual

Universum and Link Humans Release FMCG Industry Report: No More Business as Usual

Posted by on Apr 26, 2017 in Article, Press Releases

Innovation as a driver of employer choice differs significantly between countries. For example, in Austria 59 percent of STEM students who want a job in FMCG identify innovation as a […]

Universum partners with HR Open Source

Universum partners with HR Open Source

Posted by on Apr 25, 2017 in Article, Press Releases

Stockholm April 25th – Today Universum announced its partnership with HR Open Source (HROS.co), a knowledge sharing community bringing open source learning approaches to the global field of HR and […]