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Employer Branding for Dummies

Employer Branding for Dummies Available Now


Universum and Dummies®, the world’s bestselling reference series and a Wiley brand, have released Employer Branding for Dummies, a brand new book dedicated to giving employers actionable advice and expert insights to scale, measure and build compelling employer brands that attract quality talent every company needs. Written by Lars Schmidt and Universum’s Global Vice President of Strategy, Richard Mosley, the book gives companies the insights they need to create and maintain their own distinctive and credible employer identity to enable them to find and attract the employees of their dreams.

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About the book

Employer Branding for Dummies is available in both print and all eBook formats offers research backed insights on what makes an employer stand out, the best ways to reach the people you need, and how to convince those people that your company is the ideal place to exercise and develop their skills.

Also included in the book are ways to identify the specific traits of your company that aligns with specific talent, and how to translate those traits into employer brand strategies that help you draw the right talent, while repelling the wrong ones.

Tomorrow's Thinking. Available Today.

Universum Has Been Acquired by StepStone

Universum Has Been Acquired by StepStone

Posted by on May 8, 2018 in Article | No Comments

Universum, World Leader in Employer Branding Services, has been acquired by StepStone an Axel Springer Company Universum, the global leader in employer branding, has been acquired by e-recruitment firm StepStone […]

StepStone, an Axel Springer SE Company, Completes the Acquisition of Universum

StepStone, an Axel Springer SE Company, Completes the Acquisition of Universum

Posted by on May 7, 2018 in Article | No Comments

Stockholm, May 7th, 2018. The e-recruitment firm StepStone, an Axel Springer SE company, has completed the acquisition of Universum, the Swedish employer branding specialist. The relevant competition authorities have already approved […]

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Posted by on Apr 27, 2018 in Article | No Comments

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