How to Kill Your Employer Brand
As you know, at Universum we spend a lot of time advising clients on how to build their employer brands. But to be honest, that’s so last year. So, over the course of the next few months, we are going to bring you a series of videos and eBooks introducing seven of the most devious methods we see regularly deployed that kill employer brands.
2. The Recruitment Slogan
Take Your Corporate Brand And Add A Recruitment Slogan
3. The Promise
Tell Talent What They Want To Hear
4. The Creative Board
Get Your Board To Sign Off On Your Creative Direction
Go Global, Stay Global
Don’t Waste Your Money On Measurement
7. REFUSE SOCIAL
Say No To Social
Tomorrow's Thinking. Available Today.
Stockholm, May 7th, 2018. The e-recruitment firm StepStone, an Axel Springer SE company, has completed the acquisition of Universum, the Swedish employer branding specialist. The relevant competition authorities have already approved […]
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