UK’s Ideal Employers
The results of the UK Student Survey reveal how students perceive organizations as employers in the United Kingdom. The research functions as a basis for decision-making when choosing target groups, messages and channels for future employer branding campaigns, as well as a control instrument for measuring the appeal an organization has over its specific target groups.
Number of participants: 15,309
Number of universities targeted: 67
Number of employer evaluations: 48,025
Field period: December 2012 to April 2013
The rankings below reveal how attractive an employer is among students and indicates a company’s position in relation to other ideal employers in the recruitment market. Students are targeted separately according to their main field of study. Please use the drop-down window below to see the different rankings.