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Bold Employer Branding for Financial Services: Attracting Tech Talent

Bold Employer Branding for Financial Services: Attracting Tech Talent

 

How Royal Bank of Canada’s employer brand messaging strategy, paired with Universum’s unique insights on the talent market, delivered measurable results which set RBC apart from its industry competitors.

Universum and Royal Bank of Canada released a comprehensive case study detailing how RBC overcame one of the biggest obstacles faced by many of today’s employers, how to attract and retain Tech talent.  Our latest best practice case study lifts the lid on how Universum works with its clients and uncovers how Estela Vazquez Perez, head of Royal Bank of Canada’s Global Employer Brand, helped her organization achieve its goal of attracting top Engineering and IT talent.

Download our free Case Study and find out more information about how to attract tech talent.