STOCKHOLM – April 11th 2019 – Today Universum announces its new partnership with Romanian job board, eJobs, on a collaboration that will offer employer branding research and services, including events to the Romanian market.
Founded in 1999, eJobs is the largest online recruitment platform in Romania with more than 4 million professionals linked to the labour market and over 35,000 active jobs at any time. By partnering with Universum, eJobs will strengthen its employer branding services offering at a time when the local demand is at an all-time high.
Describing the rise in popularity of Employer Branding in Romania eJobs CEO, Bogdan Badea, said ”6 out of 10 Romanian candidates choose their future employer based on its reputation and 9 out of 10 would never apply for a job in a company with a bad image, according to recent eJobs surveys. Therefore, it has become crucial for all organisations to build a strong employer brand. Unfortunately, there are not enough employer branding specialists and even fewer that are certified. So, our partnership with Universum and bringing the Employer Branding Academy to Romania couldn’t have come at a better moment.”
Badea continued “We’re addressing both the HR and Marketing professionals who are, at this point, trying to figure out the best way of being competitive when it comes to attracting and retaining talents. And this is, probably, one of their biggest challenges yet, taking into account that more than half of the candidates and employees are confident that they could find another job in less than three months.”
The partnership between Universum and eJobs was officially launched with an HR-event in Bucharest which was attended by the majority of the c-level HR directors in the country. This is the first time that Universum has operated in Romania, and this partnership is one of two new cooperations that will allow the Employer Branding thought leader to continue to enhance its local presence and increase its global coverage.
Commenting on Universum’s latest partnership, Universum COO, Karl-Johan Hasselström said. “We are very pleased to announce this partnership with eJobs. Not only is this the perfect time for Universum to enter the Romanian market, but this agreement also aligns perfectly with our goal of expanding our geographic reach and extending our target group offering by providing services specifically for professional space. Based on the fantastic attendance of our event it was that there is a growing need for Employer Branding services in Romania, and Universum is excited to share our 31 years of experience and knowledge with the Romanian talent acquisition community.”
If your organisation is interested in becoming a partner of Universum, please contact us here.
Universum, part of the StepStone Group, is a global thought leader in Employer Branding. With over 30 years of valuable experience in the field of employer branding, we have established ourselves in 60 markets globally, and our diverse workforce is physically present in 20 countries. We are uniquely positioned through our talent surveys to deliver key insights to recruiters about what future talent is looking for in a company. Our expertise and ability to support retargeting and strong branding sees us engage with 65m people and work with 1500 campaigns every year. Our data-led, human and meaningful output has attracted 1,700 clients, including many Fortune 500 companies, as well as global media partners that publish our annual rankings and trend reports. Find out more at www.universumglobal.com.
Launched in 1999, eJobs is the first online recruiting platform ever created in Romania. eJobs Romania is part of Ringier Romania, member of Ringier AG, the international media company located in Zurich, Switzerland. eJobs offers its clients the widest and most relevant pool of candidates on the market, using also its own media channels and advanced know-how in terms of Performance Marketing and Employer Branding strategies, but also tactics of recruiting optimization. It has a database of over 4 million CVs, more than 2 million unique monthly users and 7.000 daily updated CVs. Last, but not least, 300.000 fans are constantly following eJobs’ Facebook page.