Discover the world of Employer Branding. As the global leader in employer attractiveness research and insights, Universum delivers a full range of services to empower employers to better attract, recruit and retain talent.


Employer Branding that gives results

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Generations Series 2017

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Who is Universum?

Universum is the global leader in Employer Branding. We work with top universities, alumni groups, and professional organizations to gather insights from students and professionals in 60 countries in order to advise employers on how to attract and retain talent that fits their culture and purpose.

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On demand talent data portal – Universum Access

Dig into your talent data, use our social listening and analytics tool, download insight reports, watch webinars, and connect with our analysts.

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Get your score and compare it to the best employers

Take our test and get your employer brand score, based on a 9-step model. Discover your strengths and challenges on a personal and organizational level.

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Tomorrow's thinking. Available today.

Thought leadership from Universum industry experts to intrigue and challenge current employer branding professionals and inspire those who are just beginning their talent branding journey.

Universum and DHI release Employer Branding Now 2017

Universum and DHI release Employer Branding Now 2017

Posted by on Aug 16, 2017 in Article, Employer Branding Now, Press Releases

Larger Companies More Likely to Consider Employer Branding a Top Priority in 2017 Universum Global and DHI Group, Inc. release key findings from employer branding study, including mobile shifts and […]

Culture and Values, Not Salary, Drive Your Employer Brand

Culture and Values, Not Salary, Drive Your Employer Brand

Posted by on Aug 15, 2017 in Corporate Culture

What factors cause an employee to recommend their employer to a job-seeker? More often we’re beginning to find that salary, while still very important to employees, is not one of […]

Industry Reputation and Global Spread Defines Future Earnings in the Candidate’s Eyes

Industry Reputation and Global Spread Defines Future Earnings in the Candidate’s Eyes

Posted by on Jul 26, 2017 in WMAE 2017

In our recent World’s Most Attractive Employers (WMAE) report, we unveiled key insights about the workforce of tomorrow and what students want from their employers. We’ve already discussed the trend […]