Universum logo
Webinar

Engaging Your Workforce in Times of Change & Uncertainty

Wednesday September 24, 2025
15:30 CET

Organizational transformation is the new normal—whether through AI disruption, restructuring, or evolving ways of working. In today’s low hire / low fire job market, companies can no longer rely on external recruitment to fuel growth. The real opportunity lies within: activating the productivity, potential, and belief of your existing workforce. 

But how do you do that when uncertainty is high and change can feel overwhelming? 

What You’ll Learn 

In this interactive session, our experts will explore: 

  • The SCARF Model of Motivation and Behavior: Understand the five drivers—Status, Certainty, Autonomy, Relatedness, Fairness—and why they are essential for retaining and engaging talent in times of change. 

  • Practical Applications: How HR and employer branding leaders can embed these principles into communication, leadership, and people strategies. 

  • Internal Talent Market Dynamics: Why today’s job market demands a fresh look at how we develop and redeploy internal talent—and how this can dramatically boost retention. 

  • From Vision to Belief: Concrete steps to increase workforce trust in leadership, strengthen alignment around your employer value proposition, and build resilience during transformation. 

 

Why Attend 

You’ll walk away with a science-backed framework, actionable tools, and fresh ideas to help your organization: 

  • Improve employee productivity and engagement 

  • Increase retention without increasing recruiting costs 

  • Build stronger belief in leadership and vision 

  • Navigate transformation with fairness, clarity, and confidence 

Presenters

Erik BergströmCEO, Business&People

Event details:


📅 Date: Wednesday, September 24, 2025 
🕙 Time: 15:30 CET 
📍 Location: Online (Zoom) 

🔥 Limited spots available – register now! 
Take this chance to gain insights that can shape your employer branding strategy. 

Register
Universum logo
Follow us:

Talent Insights and Employer Branding Expertise
© 2025 Universum Communications Sweden AB, company registration no. 5565875993, 103 86 Stockholm. All Rights Reserved.