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Employer Branding Academy

The Employer Branding Academy (EBA), powered by Universum, offers online training to elevate your employer branding skills. Over the past 10 years, EBA has certified professionals from more than 500 diverse companies worldwide.

Selection of our certified companies

Individual Training

How can you build the expertise to advance your career and strengthen your company’s employer brand?


The Employer Branding Academy offers online individual training, enabling you to:

  • Gain new skills: Stay ahead in today’s competitive landscape with cutting-edge employer branding strategies.

  • Earn Recognition: Add an industry-recognized badge to your LinkedIn profile and boost your career.

  • Learn at Your Own Pace: Access expert-led training with flexible, self-paced online modules.

Join our dynamic community of 1500+ employer branding professionals 🚀

Learn more and register

Team Training

How can you upskill your team and drive real business impact?


The Employer Branding Academy offers its course in an online team training format that enables your employees to apply the knowledge and skills to your organization’s strategic needs.

  • Upskill Your Team: Provide industry-leading employer branding training to strengthen your team’s expertise.

  • Drive Team Alignment: Create a dedicated space for TA, HR, Recruitment, and MarComms to collaborate and ensure a unified approach.

  • Translate Learning into Action: Enable teams to apply insights directly to company projects with tangible outcomes.

  • Boost Employer Brand ROI: Equip your team with the tools to attract, engage, and retain their target talent more effectively.

4 reasons to take the course

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Master new skills at your pace

  • Time-tested methodology to building lasting brands. 

  • Access practical resources, templates, and real cases.

  • Enjoy flexible, self-paced learning.

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35 years of employer branding expertise

  • Explore the methodology of world leading employers.

  • Powered by research from Universum Insights Platform.

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Put learning into practice

  • Address a current organization challenge for your final project. 

  • Apply the methodology to craft your solution.

  • Get feedback and advice on your project from our team.

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Earn an industry-recognized badge

  • Blockchain-verified diploma: ensures lasting credibility. 

  • Easy sharing on LinkedIn: showcase your achievement.

Take the next step to elevate your employer brand​

The ultimate EB quiz

Measure your expertise against industry standards, identify areas to grow and improve, and prove you’re a true expert.

Convince Your Manager

Need approval for Employer Branding Academy? Our guide makes it easy to highlight the course’s value and secure approval.

Employer Branding Workshop

Whether you're starting from scratch or refining your strategy, our template will help you align your talent strategy with your business goals.
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