
Attracting talent with a “dog zone”
In this episode Mårten Lundberg – Chief Communications Officer at the mobile operator 3, together with our host Claes Peyron – Managing Director for Nordics & UK at Universum, are talking about being relevant and quick when it comes to Employer Branding.
During the episode, Mårten and Claes talk about how the customer-, corporate- and Employer Brand – are all linked together. Mårten gives us examples of storydoing instead of storytelling and highlights how important it is to be relevant in the conversation that the world talks about today. Furthermore, you get to hear about a TikTok campaign that increased the application rate up to 700%.
You do not want to miss this one!
Guest:
Host:

Mårten Lundberg
3
Chief Communications Officer at the mobile operator 3

Claes Peyron
Universum
Managing Director for Nordics & UK, Universum